Conference

Held on June 7th, this is a full day of strategy, creativity & story telling, you’ll hear from 8 of our industries best & brightest. From holistic approaches to the importance of passion projects, you’ll be energized to craft a better web.

9:15am – 10:00am

Responsive People

with Faruk Ates

Holistic Web Design As The Craft Matures

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Faruk Ateş is a designer, developer and entreprenerd. He started his career building Content Management Systems at a small firm in The Netherlands, and then went on to Apple in Cupertino where he worked on the Online Store and MobileMe. After that, Faruk was the Product Designer for Apture in San Francisco, until they got acquired by Google and he left to build his own startup, which hopes to launch its first product later this summer. @kurafire | www

10:00am – 10:45am

Little Big Systems

with Erin Kissane

Embiggening the Magic of Craft

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Erin Kissane is a reader, writer, editor, and content strategist based in Brooklyn. She is the author of The Elements of Content Strategy (A Book Apart, 2011), a handbook for everyone faced with the task of creating and managing big batches of useful content for real people. Erin leads projects for Brain Traffic, the consultancy behind Confab: The Content Strategy Conference. She was formerly editor of A List Apart magazine and editorial director at web agency Happy Cog Studios in New York. As co-founder of Contents, a new magazine about content and online publishing, she seeks to bridge gaps and strengthen connections between communicators and information-slingers from all over the content/publishing world. When she isn’t doing those things, she cooks with exuberance, shakes cocktails, and reads to excess. @kissane | www

11:15am – 12:00pm

Switch: From Freelancer to Entrepreneur without Agency-ing*

with Matthew Smith & Jamin Jantz

How to run a flexible team approach through co-working and resource allocation

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Matthew Smith is the Creative Director at Zaarly and Jamin Jantz is Zaarly’s Project Manager. In their life before Zaarly (LBZ), they ran Squared Eye. They both life in Greenville, SC and continue to work on side projects together, including Matthew’s invention, PatternTap, LifeinGreenville and CoWork Greenville. Their business partnership is the result of a shared passion for quality and craftsmanship in business and design. @zaarly | www

12:00pm – 12:45pm

Lettering for a Living

with Jessica Hische

Embrace Your Speciality

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Jessica Hische is a letterer, illustrator, type nerd, and secret web designer best known for her personal projects, obsession with cats, and occasional foul mouth. She currently serves on the Type Directors Club board of directors, has been named a Forbes Magazine “30 under 30” in art and design as well as an ADC Young Gun and one of Print Magazine’s “New Visual Artists”. She’s been lucky to work for amazing clients like Wes Anderson, McSweeney’s, Penguin, Target, and Tiffany & Co. @jessicahische | www

1:45pm – 2:30pm

Why CSS Preprocessors Matter

with Jina Bolton

Maintainable CSS workflow with Sass or Less

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Jina Bolton enjoys creating beautiful user experiences with visual interaction design and style guide-driven CSS development (preferably with the SCSS flavored syntax of CSS). She has previously worked at rad companies including Apple, GitHub, Engine Yard, and Crush + Lovely. Jina has cowritten Fancy Form Design and The Art & Science of CSS. She has also created the coffee art gallery, Art in My Coffee@jinawww

2:30pm – 3:15pm

Unbelieveable eCommerce

with Paul Boag

How a client and web designer came together to increase ecommerce sales on one site by 10,000% in 5 years.

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Paul Boag has been working with the web since 1994. He is now co-founder of the web design agency Headscape based in the UK, where he works closely with clients to establish their web strategy. Paul is a prolific writer having written the Website Owners ManualBuilding Websites for Return on Investment and numerous articles for publications such as .Net Magazine, Smashing Magazine and the Web Designer’s Depot. Paul also speaks extensively on various aspects of web design both at conferences across the world and on his award winning web design podcast BoagworldPaul likes to pretend he has a life but actually just suffers from an unhealthy obsession with Twitter.  @boagworld | www

3:45pm – 4:30pm

Revert to Type

with Jon Tan

Making web type work with a solid grounding in the technical aspects of web fonts, and typesetting for impact or immersion

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Jon Tan co-founded the webfonts service Fontdeck. He is part of Analog, a co-operative of friends working on a new app called Mapalong, an event called Brooklyn Beta, and a co-working studio called Mild Bunch HQ. His addiction to web typography has led him to start co-writing a book on the subject. He also writes for publications like 8 Faces and The Manual, speaks at events like An Event Apart, and works with such organizations as the BBC.  @jontangerine | www

 

4:30pm – 5:15pm

The Burden of Creativity

with Cameron Moll

An analysis of mankind's ability to create, why it's so challenging, and how to make it a little less burdensome

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Cameron Moll is a designer, speaker, author, husband, and father living in the coastal town of Sarasota, Florida. His work or advice has been featured by Forrester Research, Communication Arts magazine, HOW magazine, Print magazine, National Public Radio (NPR), and many others. He’s the founder of Authentic Jobs, a targeted destination for web professionals and the companies seeking to hire them. He’s also the artist behind a unique series of letterpress type posters that re-imagine buildings as if constructed entirely of type. Cameron is a sucker for anything that involves his four sons and sports equipment. He’s also been known to spend a little too much time building, flying, and ultimately crashing R/C airplanes. @cameronmoll | www

5:15pm – Conclusion

7:00pm – After Party